CarerBuilder Branding

Colors

Download the Brand Guidelines

Brand Colors

The CareerBuilder primary color palette consists of 3 colors: Anchor Blue, Azure Blue and Emerald Green. Anchor Blue is the core of our brand identity, and we strive to push Anchor Blue’s dominance whenever possible. Keeping in mind the need for versatility, we’ve created the simple proportions below as a guide to ensure color usage remains on brand.


Primary Colors

Anchor Blue

PMS 540 C/U
CMYK: 94 / 47 / 11 / 45
RGB: 24 / 38 / 66
Hex: #182642

Azure Blue

PMS 2144C / 300UC
CMYK: 100 / 35 / 0 / 0
RGB: 40 / 122 / 185
Hex: #287ab9

Emerald Green

PMS 7724C / 3278UC
CMYK: 83 / 15 / 70 / 2
RGB: 0 / 155 / 116
Hex: #009b74


Secondary Colors

Lime

PMS 2292 C UC
CMYK: 45 / 0 / 93 / 0
RGB: 133 / 206 / 63
Hex: #85ce3f

Sky Blue

PMS 306 C/UC
CMYK: 74 / 0 / 10 / 0
RGB: 0 / 151 / 209
Hex: #0097d1

Teal

PMS 7465 C/UC
CMYK: 54 / 0 / 30 / 0
RGB: 99 / 192 / 185
Hex: #63c0b9

Marigold

PMS 7409C / 116UC
CMYK: 0 / 19 / 100 / 0
RGB: 253 / 184 / 22
Hex: #FDB816

Orange

PMS 158 C/UC
CMYK: 0 / 43 / 90 / 0
RGB: 231 / 133 / 35
Hex: #E78523


Neutral Colors

Dark

CMYK: 0 / 0 / 0 / 100
RGB: 0 / 0 / 0
Hex: #000000

Dark 2

CMYK: 57 / 46 / 38 / 11
RGB: 74 / 74 / 74
Hex: #4a4a4a

Dark 3

CMYK: 19 / 11 / 11 / 28
RGB: 169 / 169 / 169
Hex: #aaaaaa

Cool

CMYK: 15 / 7 / 10 / 4
RGB: 212 / 212 / 212
Hex: #d4d4d4

Cool 2

CMYK: 4 / 3 / 6 / 7
RGB: 232 / 232 / 232
Hex: #e9e9e9